Back When Paper Publishing Had Profits To Spare

You know there had to be BIG money in publishing magazines back in 1960 when The Saturday Evening Post gave sent you a bowling ball in the mail just for soliciting four subscriptions.



I know we're talking 1960's postage, but still -- it's a freakin' bowling ball.

It would have been cheaper to mail folks a voucher along with the authorization, but I guess they made enough money from the advertisers -- the ones I mock here relentlessly.