CRYING WON'T HELP YOU!
The disembodied head of John J Anthony is letting you know that THOUSANDS of tearful bony women can put on ten to twenty-five pounds of "naturally attractive flesh." I hope that doesn't mean "put on flesh" in a Leatherface sort of way.
The company advertised in this 1930s Radio Guide is Ironized Yeast Co., of Atlanta, GA, so it's no wonder that their claim is that people aren't getting enough iron and Vitamin B in their diets...and what better way to get it than devouring ironized yeast! They gave Charles Atlas a run for his money with the "you're too skinny, you freakin' loser" advertisements, but it seems these Ironized Yeast people eventually fell afoul of 'truth in advertising' laws and crossed paths with the FTC. Remember, crying doesn't help you, even if you're caught promising people more attractive flesh than your ferrous fungus can provide.