Modern Woman Monday: Beauty Is My Business

That must be why “charming cover girl” Pat Curran is hunching to appear shorter than her (insecure & hatted) male companion in this vintage ad for SweetHeart Soap (which also promotes a “SweetHeart Cover-Girl Facial”).

Ad from 1952.

Tokyo Milk Phrenology Soap — This Is Not Word Salad!

“There is too such a thing as Tokyo Milk Phrenology Soap,” she said, stamping her foot for emphasis.

I’m not sure why there is… But there is.

Apparently the only thing phrenological is the wrapper; but who knows, maybe the soap gets lumpy, providing the tactile pleasure of a judgmental pseudo-science with the scented hipster cleanliness that’s next to Godliness.